Mark Luellen was appointed Vice President for Advancement at the University of Virginia in June 2016. Charged with oversight of the University’s advancement operation, he provides leadership for advancement programs and initiatives across the University, and is responsible for planning and directing the University’s comprehensive, multi-billion-dollar philanthropic campaign expected to launch in 2019. He works closely with University, school, and foundation leadership to identify campaign priorities and define fundraising strategies that support the University’s mission of teaching, research, clinical care, and public service.
Luellen previously served as senior associate vice president for development at UVA. In this role, he led the University’s central development efforts, managing a team of nearly 80 development officers and staff, and played a lead role in planning for the upcoming campaign. He came to the University of Virginia in May 2014 from The Pennsylvania State University, where he first served as associate director of development for the College of Liberal Arts before being promoted to director of major gifts and finally to director of alumni relations, communications, and development for the College of the Liberal Arts in 2009. In that role, he led the College to the successful completion of its $113 million campaign—surpassing the goal nine months ahead of the campaign close.
In 2014, Luellen received the McKay Donkin Award, given annually to the full-time member of the faculty, staff or the retiree of the university who has made significant contributions to the “economic, physical, mental, or social welfare of the faculty” of Penn State. Additionally, he and his Penn State advancement team were presented with the 2014 Outstanding Teamwork Award in the College of the Liberal Arts.
Luellen received his bachelor’s degree in English from Allegheny College. He has been actively engaged in many volunteer organizations, having served as a member of the Allegheny College Alumni Council and as a volunteer or committee member for various community organizations, including the Pennsylvania Pink Zone, the YMCA’s Strong Kids Campaign, and the American Cancer Society’s Relay for Life effort.